Posts Tagged ‘macbook pro’

Two MacBook Pro Features Worth Waiting For

November 28, 2010 Leave a comment

I’m keeping my 2008 MacBook Pro until Apple releases one with two features that I’ve decided are essential if I’m to upgrade [writer crosses arms and points chin upward and off to the side in a defiant stance].

SSD internal storage. I’ve gone through two hard drives on my current MacBook Pro because I toss the thing around like it’s notebook, as in a paper notebook.  Ya know, the ones that won’t break when you drop them onto the floor?  I don’t actually drop my MBPro, but when I’m done using it, I close the lid, grab it, and drop it into my laptop bag.  I don’t have time to wait for the drive to completely spin down and get its shit together.  I’m ready to go when it’s time to go.  After losing two drives, probably because of this habit, I’ve been forced to give it a few seconds before I yank it into the bag, or at least be extra careful while that drive is still spinning.  I’m ready for a solid state drive, not only for the quick startup and performance enhancement, but also because of the reliability.  Mechanical hard drives are leftovers from the industrial revolution.  Let’s move on.

Retina display. I’m still enjoying my iPhone 3Gs, but when I look at the screen on the new iPhone 4, I fell like I’m looking into the future of the MacBook line.  I don’t know how long it will take for this technology to become affordable enough to include on the MacBook Pro, but I’m ready now. Oh, and speaking of affordable…

I’m gonna go all dreamy now and say that I want all of this for $1600. I wonder how long I’ll be waiting?


MacWorld Keynote Was Big Enough

January 8, 2009 2 comments

ilife2009Rumors of an iPhone Nano and a new Mac Mini abounded before the 2009 MacWorld Expo, but they were just as absent as Steve Jobs.  This led to disappointment from some onlookers, but there was plenty of interesting new stuff.

Here were the main announcements from the keynote:

A close second in the “Top Announcement” award goes to the iTunes announcement that all songs will be available DRM-free by March.  It’s about time.

My favorite announcement was the 17″ MacBook Pro.  With the thinness, the long battery life, and the screen real estate, this MacBook is miles beyond other laptops in its class.

What is Next for Apple?

July 24, 2008 Leave a comment

Apple’s third quarter financial Conference Call on Monday once again proved their skill in using vagueness as a tool to create buzz.  Look for the mysterious product reference in the paragraph below…

We expect gross margin to be about 31.5%, reflecting approximately $23 million related to stock-based compensation expense, down from 34.8% in the June quarter. This sequential decline is expected due to three primary factors; first, the full quarter impact of the back-to-school promotion; second, a future product transition, which I can’t discuss today; and third, the one-time true-up of our contract manufacturer deferred margin that we realized in the June quarter.

Then there was more:

We are working to develop new products that contains technologies that our competition will not be able to match. I cannot discuss these new products, but we are very confident in our product pipeline.

– Apple CFO Peter Oppenheimer, during Apple’s Q308 Financial Results Conference Call, July 21, 2008

“A future product transition” is all they are going to give us?  That’s just pure marketing genius.  So now the speculation begins (which is part of the fun, of course).

Look for one of the following from Apple in the next 60 days:

1. Revamped MacBook ProImages have surfaced showing a possible new casing for the MacBook Pro, though these images don’t tell us very much.  The MacBook Pro is due for change, so this is probably the most likely of announcements for the next 60 days.

2. A Touch-Screen Mac.  I believe the rumors about the “MacBook Touch.”  The timing seems perfect for this kind of product from Apple and if anyone can pull it off, they can.

3. An Updated Mac Mini.  This one is least likely, but this is a product that is due for some excitement with a design change and perhaps some cheaper prices on Apple’s monitors to create an even more attractive bundle.

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